It is impossible to imagine what more than one and a half million cherry trees in bloom look like. That is why it is always best to verify it with our own eyes, and there is no better place for that than the Jer we Valley – declared a Site of Cultural Interest since 1973 –. This spring spectacle has long been not only its main attraction—but also a National Tourist Interest Festival—and this 2026, its fields will once again become white to host numerous activities related to the heritage of the region.
The Cherry Blossom Festival runs from March 20 to May 3, although the official inauguration of the blossoms will be on March 27 in the town of Tornavacas. While in some editions these dates did not coincide with the bloom due to weather instability, this year they have announced it clearly: The Jerte Valley is already in bloom, so the best time to visit it is now.
The Cherry Blossom Festival
The core of the festival runs from March 27 to April 12, when activities fall under the ‘Cherry Blossom’ phase. Before that, from March 20 to 26, there are events within the ‘Awakening of the Valley’ phase, some of which include the popular street party and inflatable castles in Cabezuela del Valle (March 25 at 16:30); the screening of the documentary Nosotras. Mujer y Memoria en el Valle del Jerte in Casas del Castañar (March 26 at 18:00); and the opening of painter Alba Deliz’s exhibition in El Torno (March 27 at 18:00).
The official inauguration of the cherry will be in Tornavacas on March 27 and from 11:00 you can enjoy a craft and gastronomy market on Constitution Avenue. The institutional ceremony will be at 12:00, after which there will be a guided tour about the landscape and history of the town (13:00), a textile art creation workshop (17:00) and the inauguration of the artistic project Miradas Trashumantes (19:00). To end the day on a high note, Acetre’s concert in Plaza Nueva (20:00) followed by DJ AL (23:00). The extensive programming across days and towns will leave visitors and locals with a tight agenda between treats such as the community meal with migas populares in Plaza de la Iglesia (28 March at 14:30) and notable performances such as the Tribute to Extremoduro concert (28 March at 21:00 in Tornavacas).
The activities also extend to other areas such as Piornal, with a guided visit to the exhibition Habla el agua (March 30 at 12:00), the representation of the Passion of Christ by the residents of Valdastillas (April 2 at 21:00) and the closing of the blossom festival in Casas del Castañar, featuring events such as the Charanga Rock concert (April 10 at 19:00), the workshop on traditional dances and songs (April 11 at 11:30) and the V Closing Hiking Route of the Cherry Blossom (April 12 at 09:00).
